Tokyo Gift Palette
Tokyo Gift Palette is home to around 40 shops selling high-quality sweets and lifestyle goods.\nMany of the products come in refined packaging, making it exciting even just to browse. Spending time comparing seasonal limited-edition items and notable new products is also part of the fun of traveling. With Japanese and Western items from a wide variety of genres gathered in one place, you can also discover First Avenue Tokyo Station-exclusive products and new gift staples. It is a convenient spot for efficiently looking for Tokyo souvenirs before continuing your journey or heading home.
Discover Freshly Baked Scones at a Tokyo Station Specialty Shop.
A New Concept from CLUB HARIE, the Famous Confectionery Brand from Shiga.
Yokohama Craft Chocolate Makes Its Tokyo Debut.
Kanto's First Permanent Store! An Authentic Milk Sweets Specialty Shop Using Farm-Fresh Milk.
Discover a Variety of Flavors at Tokyo Station’s Rusk Specialty Shop.
Discover ALMOND’s Napoleon Pie Specialty Shop at Tokyo Station.
A Long-Established Confectionery Shop from Ashiya, Hyogo, Known for Baked Sweets Made with Almonds Ground In-House
A Strawberry Sweets Specialty Shop Created by the Confectionery Brand FRANÇAIS.
Caramel Sweets from Pastry Chef Hironobu Tsujiguchi’s Specialty Shop.
Japan's First Brownie Specialty Shop, Sharing What Makes Brownies Delicious.
A Tiramisu Specialty Shop Founded in 1987 with a Focus on Flavor and Aroma.
Discover Langue de Chat Arranged in a Rose Shape at Tokyo Station.
Starbucks at Tokyo Station: First-Floor Takeaway and Second-Floor Seating.
A Peanut-and-Rice Snack Carrying on the Flavors of Edo.
A Patisserie Born from Restaurant Desserts.
Discover Bean Sweets by Hironobu Tsujiguchi at Tokyo Station.
Awarded by Monde Selection for 31 Consecutive Years! Mille-Feuille Layered with Cream.
From Meals to Gifts: A Specialty Food Shop at Tokyo Station.
Colorful, Fun, and Born in LA-Discover at Least 40 Donut Varieties.
Sweets at Tokyo Station from a French Restaurant Founded in 1954.
Anko Sweets from Kyoto's Gion That Blend Japanese and Western Traditions.
A Sweets Brand from a Long-Established French Restaurant That Opened in 1922.
Japanese Sweets Steeped in over 180 Years of Tradition.
Japanese Sweets Rooted in Ginza Tradition since 1890.
Classic Tokyo Souvenirs and Sweets from Long-Established Makers, All in One Gift Shop.
A Choux Gift Boutique from Beard Papa’s.
A specialty sweets shop offering desserts finished with a direct-flame brulee found right at Tokyo Station.
A pistachio sweets specialty shop sharing the appeal of pistachios from Tokyo.
A sweets shop where carefully selected butter takes center stage.
A Real Taste of Japan’s Westernization Movement! A Sweets Shop Featuring Anko and Butter
Sweets Made with Cheese and Forest Fruits, All Wrapped in Cute Packaging with Cat Designs.
A Sweets Specialty Store that Exquisitely Utilizes Glistening Fruits.
The “Original” Ichigo Daifuku Shop, Deliciously Combining Sweet Red Bean Paste with Sweet-and-Sour Strawberries
Some reviews are AI-translated.
The overall decor is new and beautiful, and every dessert display is incredibly refined. Just looking at them makes it way too easy to go overboard. It’s basically heaven for dessert lovers.
Nina
There's even a Starbucks inside the station! 😍
穆穆
The logo is stylish, and the shops inside are all classics—so much good stuff to buy. Plus, it’s not crowded yet, so you can shop comfortably. If you’re planning a Tokyo trip, just make Tokyo Gift Palette your last stop.👌
DARYL
Wow! This place is so fun to shop at—it's almost unbelievable! I wanted to buy everything~~~ If you're looking for souvenirs in Tokyo, this is the spot. There's even a Starbucks here. I'm surprised more people don't talk about this place❓
Michael Xue525
Tokyo Station is not just a historic transportation hub—there's also an anime street, ramen street, and a whole area for souvenirs. Plus, nearby spots like the Mitsubishi Ichigokan Museum and the Imperial Palace make it totally worth spending some time exploring.
蔡美麗
I stopped by for a quick look while transferring trains and was honestly surprised! The whole floor has been beautifully renovated, and there are so many products from famous shops all over Japan. The place is bright and super clean, which really adds to the experience.
王宇敏
It's basically just like the food floor in a department store.
陳鈺潔
If you're still wondering what souvenirs to bring back for friends, just head to Tokyo Station! 😁
郭恩凱
The Tokyo-exclusive sweets here are unbeatable! Sampling treats as you walk around is so much fun. Compared to regular souvenir shops, the brands here are way more unique!
量大偉
They sell all the most popular Japanese and Western sweets from Tokyo here. It's the perfect place to stock up on gifts and local treats!
Hung Tuan
There are so many things to eat, and everything looks so delicious that I can't decide what to buy.
珊莎
I hadn't been to Tokyo Station in years, and after the renovation, it feels like a totally new place. The transformation is really impressive!
Barry Chen
First Avenue Tokyo Station is located outside the ticket gates within JR Tokyo Station. It is easily accessible immediately after exiting any Yaesu-side gate for both Shinkansen and local lines.
1-9-1 Marunouchi, Chiyoda-ku, Tokyo 100-0005
Main business hours are as follows:
| Tokyo Character Street | 10:00–20:30 |
|---|---|
| Tokyo Ramen Street | 10:30–23:00 (Last order 22:30) |
| Tokyo Okashi Land | 9:00–21:00 |
| Tokyo Gourmet Zone | 11:00–23:00 (Until 22:00 on Sundays & holidays) |
| Nippon Gourmet Road | 10:00–23:00 (Last order 22:00) |
| Tokyo Gift Palette | 9:30–20:30 (From 9:00 on weekends & holidays) |
First Avenue Tokyo Station is located outside the ticket gates within JR Tokyo Station.
It is easily accessible immediately after exiting any Yaesu-side gate for both Shinkansen and local lines.
The locker receipt features an animal illustration, making it easy to find your locker.
You can check coin locker availability via PC or smartphone.
Check Coin Locker Availability
Free Wi-Fi is available in the following areas of First Avenue Tokyo Station.
B1F: Corridors / 1F: Tokyo Gift Palette / 2F: Tokyo Gourmet Zone corridors
Up to 30 minutes per session, up to 5 times per day. Initial setup is required for first-time users only.
1ST-AVENUE_FREE
① First-time users: If this is your first time using the service, please access the JAPAN Connected-Free Wi-Fi website and download the dedicated app.
Click here to download the app.
② User registration: Please complete the user registration via the dedicated app.
③ Connect to Wi-Fi: Within the available areas listed above, you can access the free Wi-Fi through the dedicated app.
For more details, please refer to "How to Use" on the JAPAN Connected-Free Wi-Fi website.
If you are already registered with JAPAN Connected-Free Wi-Fi, you can use the service without registering again.
At First Avenue Tokyo Station, au Wi-Fi service is available in the following areas.
B1F: Entire Ichibangai area corridors / 1F: Inside Tokyo Gift Palette / 1F: Around PLUSTA Tokyo Yaesu Central
For inquiries regarding usage, please contact your respective mobile network provider.
1F: near Yaesu South Exit: MUFG Bank / Japan Post Bank
1F: near Yaesu South Exit (next to lockers): Seven Bank
1F: near Yaesu Central Exit: Seven Bank
1F: next to F Staircase: Mizuho Bank
1F: near L Staircase: Seven Bank / Mizuho Bank / Resona Bank
B1F: South Passage, next to B Staircase: Seven Bank
B1F: South Passage, next to D Staircase: Sumitomo Mitsui Banking Corporation
B1F: North Passage, near E Staircase: Seven Bank / Mizuho Bank
B1F: North Passage, next to restrooms: Mizuho Bank
There is one baby room located near Tokyo Character Street on B1F.
It can be used for both nursing and diaper changing.
2F, next to the escalators.
For details, please refer to the floor guide.
B1F: Tokyo Ramen Street / 1F: Around the F Staircase / 2F: Tokyo Gourmet Zone
This is a portable smartphone charger rental service.
Chargers can be returned at a different Charge SPOT location.
Charge SPOT Locations at First Avenue Tokyo Station:
When using the service, please search for nearby Charge SPOT locations using the app, or refer to the First Avenue Tokyo Station floor map.
Find Nearby Charge SPOT Locations
Most shops accept major credit cards, including VISA, Mastercard, and JCB, except for some stores.
Please note that credit cards cannot be used at ticket vending machine–based restaurants (such as Tokyo Ramen Street) and some other shops, including McDonald's. For details, please check with each store.
Except for some stores, the following payment methods are accepted:
Transportation IC cards: Suica, PASMO, TOICA, Kitaca, Hayakaken, SUGOCA, ICOCA, nimoca, manaca
Other e-money services: QUICPay, iD, Rakuten Edy, nanaco, WAON
At some locations, such as Tokyo Ramen Street, only transportation IC cards are accepted. Please check individual store pages for details.
Coin lockers are not available at Tokyo Ramen Street, Echigo Soba, Sobadokoro Tamejiro, and gashapon shops.
For details on tax-free procedures, please see below.
How to Apply for Tax-Free Shopping Map of Tax-Free Eligible Shops
The locker receipt features an animal illustration, making it easy to find your locker.
You can check coin locker availability via PC or smartphone.
Check Coin Locker Availability
