First Avenue Tokyo Station is a large-scale shopping complex located underground at the Yaesu side of Tokyo Station. It features a variety of themed zones, including Tokyo Character Street, lined with official shops of popular characters, as well as Tokyo Okashi Land and Tokyo Gift Palette, where you'll find the latest sweets and confectionery.
The complex also offers an excellent dining selection, with areas such as Tokyo Ramen Street and Tokyo Gourmet Zone. If you're using Tokyo Station, be sure to stop by before or after your journey and enjoy the unique shopping and gourmet experiences that only First Avenue Tokyo Station has to offer.
A zone where official shops for popular characters and anime come together. You can find exclusive merchandise and special collaboration items here.
A wide selection of exclusive sweets and popular desserts available only here—perfect as souvenirs from Tokyo.
A collection of antenna shops from popular confectionery brands. You can purchase exclusive sweets and souvenirs available only here.
A place where you can discover regional specialties and local dishes from across Japan. Enjoy a wide variety of regional cuisine full of local flavor.
A zone lined with famous ramen shops from across Japan. Compare and enjoy each shop's signature flavors—ramen lovers won't want to miss it.
A curated selection of popular bistros, bars, and beer halls. Enjoy authentic cuisine in a relaxed and welcoming atmosphere.
A Pokémon Store located in Tokyo Station Ichibangai.
A specialty shop where you can step into the world of Shin-chan.
An official PEANUTS shop with Tokyo Station-exclusive items.
A specialty shop where you can meet Sumikko characters gathered at Tokyo Station.
An official Chiikawa goods shop that you can easily stop by near Tokyo Station.
An immersive shop featuring a spectacular wall display of around 700 TOMICA vehicles and a large diorama.
A refined world of Miffy designed to fit into your lifestyle.
A specialty Rilakkuma shop with around 3,000 items.
An official Sanrio store at Tokyo Station, packed with exclusive items.
Kanto's First Permanent Store! An Authentic Milk Sweets Specialty Shop Using Farm-Fresh Milk.
A specialty sweets shop offering desserts finished with a direct-flame brulee found right at Tokyo Station.
A pistachio sweets specialty shop sharing the appeal of pistachios from Tokyo.
An antenna shop where you can enjoy the delicious taste of freshly prepared snacks.
An official antenna shop packed with Morinaga Confectionery’s deliciousness and fun.
A health-conscious ramen shop from a Michelin Guide-listed group.
A renowned shop where you can enjoy authentic tsukemen with rich dipping sauce and extra-thick noodles.
Some reviews are AI-translated.
不愧是東京一番街，真的熱鬧非凡！美食伴手禮、動漫店都擠滿人，是個很耗時間的地方，來訪的人要有心理準備，逛這裡沒有不超過兩小時的（可能也只能逛1〜2家店），除非目標是很明確的像我就是只去jump shop並慶幸本來就沒有安排其他店因為真的太多人了我的天啊！！…. 圖片是jump shop機台的金額內容，只收現金⚠️台灣後來也有進一樣的機台，不過卻是反過來只收電子支付🫣
小妮子
Located in the underground shopping area of Tokyo Station, this is one of the most efficient places to pick up souvenirs and anime merchandise! The character street has an amazing lineup of brands, from Pokémon and Studio Ghibli to Shonen Jump and more. You can find all kinds of Tokyo-exclusive items in one stop, and there are pop-up shops from time to time. The ramen street brings together several popular Japanese shops that usually have lines, making it great for a quick meal. The snack area also has fun treats like freshly fried potato chips. It’s a fantastic place to shop and wander around.
Chris
We came here around noon for lunch (ramen), then just kept browsing around. Before we knew it, it was already evening! You seriously don’t get tired of this place at all~!
tim-tim
This place is huge, seriously huge. I was ready to shop like crazy. Then I realized you shop by separate sections. The first time I went, I was running around with a basket, and the staff told me, “No, no, no.” My mom laughed at me and I was so embarrassed. The second time, I was super bummed because I missed getting freshly fried Calbee chips or fries by just three minutes. If you want to try them like I did, you can follow my map pin to get there! You’ll get to Ichibangai right away, because I got lost. Tokyo Station is honestly insanely big. Oh well, third time’s the charm, right? Please, I really hope I can finally eat them next time.
雨妤魚
Character Street is seriously dangerous for your wallet. Chiikawa, Pokémon, and the Jump Shop are all super cute, and I spent forever just taking photos.
Nina
There’s never enough time whenever I go to First Avenue Tokyo Station! There are even more shops now in Character Street, and Tokyo Okashi Land has gotten even better! They’ve got limited-edition items from favorite brands like Glico, Calbee, Kameda Seika, and Morinaga. If I’d had more time, I definitely would’ve wanted to try the freshly made Happy Turn!
金己田
There are so many food options here, from quick bites to refined Japanese cuisine. You can especially find a variety of local specialty bento boxes—perfect to take on the train and enjoy as part of your trip.
Rene Wang
My daughter specifically asked me to buy this and bring it back home! 😆
陳世明
What's up with this? You can't use the escalator if you're carrying big luggage—that's just not considerate.
Ami Lin
Headed out super early! Even before opening, there were already so many people—crazy! Of course, what I wanted most was the new Leaf Meow~
林木森
There are lockers for storing your luggage, which makes shopping so much more convenient. No need to carry heavy bags around everywhere.
量大偉
Tokyo Ichibangai... has all my favorite restaurants! There’s also the newly renovated Tokyo Sweets Paradise. 👍
Andy Huang
First Avenue Tokyo Station is located outside the ticket gates within JR Tokyo Station. It is easily accessible immediately after exiting any Yaesu-side gate for both Shinkansen and local lines.
1-9-1 Marunouchi, Chiyoda-ku, Tokyo 100-0005
Main business hours are as follows:
| Tokyo Character Street | 10:00–20:30 |
|---|---|
| Tokyo Ramen Street | 10:30–23:00 (Last order 22:30) |
| Tokyo Okashi Land | 9:00–21:00 |
| Tokyo Gourmet Zone | 11:00–23:00 (Until 22:00 on Sundays & holidays) |
| Nippon Gourmet Road | 10:00–23:00 (Last order 22:00) |
| Tokyo Gift Palette | 9:30–20:30 (From 9:00 on weekends & holidays) |
First Avenue Tokyo Station is located outside the ticket gates within JR Tokyo Station.
It is easily accessible immediately after exiting any Yaesu-side gate for both Shinkansen and local lines.
The locker receipt features an animal illustration, making it easy to find your locker.
You can check coin locker availability via PC or smartphone.
Check Coin Locker Availability
Free Wi-Fi is available in the following areas of First Avenue Tokyo Station.
B1F: Corridors / 1F: Tokyo Gift Palette / 2F: Tokyo Gourmet Zone corridors
Up to 30 minutes per session, up to 5 times per day. Initial setup is required for first-time users only.
1ST-AVENUE_FREE
① First-time users: If this is your first time using the service, please access the JAPAN Connected-Free Wi-Fi website and download the dedicated app.
Click here to download the app.
② User registration: Please complete the user registration via the dedicated app.
③ Connect to Wi-Fi: Within the available areas listed above, you can access the free Wi-Fi through the dedicated app.
For more details, please refer to "How to Use" on the JAPAN Connected-Free Wi-Fi website.
If you are already registered with JAPAN Connected-Free Wi-Fi, you can use the service without registering again.
At First Avenue Tokyo Station, au Wi-Fi service is available in the following areas.
B1F: Entire Ichibangai area corridors / 1F: Inside Tokyo Gift Palette / 1F: Around PLUSTA Tokyo Yaesu Central
For inquiries regarding usage, please contact your respective mobile network provider.
1F: near Yaesu South Exit: MUFG Bank / Japan Post Bank
1F: near Yaesu South Exit (next to lockers): Seven Bank
1F: near Yaesu Central Exit: Seven Bank
1F: next to F Staircase: Mizuho Bank
1F: near L Staircase: Seven Bank / Mizuho Bank / Resona Bank
B1F: South Passage, next to B Staircase: Seven Bank
B1F: South Passage, next to D Staircase: Sumitomo Mitsui Banking Corporation
B1F: North Passage, near E Staircase: Seven Bank / Mizuho Bank
B1F: North Passage, next to restrooms: Mizuho Bank
There is one baby room located near Tokyo Character Street on B1F.
It can be used for both nursing and diaper changing.
2F, next to the escalators.
For details, please refer to the floor guide.
B1F: Tokyo Ramen Street / 1F: Around the F Staircase / 2F: Tokyo Gourmet Zone
This is a portable smartphone charger rental service.
Chargers can be returned at a different Charge SPOT location.
Charge SPOT Locations at First Avenue Tokyo Station:
When using the service, please search for nearby Charge SPOT locations using the app, or refer to the First Avenue Tokyo Station floor map.
Find Nearby Charge SPOT Locations
Most shops accept major credit cards, including VISA, Mastercard, and JCB, except for some stores.
Please note that credit cards cannot be used at ticket vending machine–based restaurants (such as Tokyo Ramen Street) and some other shops, including McDonald's. For details, please check with each store.
Except for some stores, the following payment methods are accepted:
Transportation IC cards: Suica, PASMO, TOICA, Kitaca, Hayakaken, SUGOCA, ICOCA, nimoca, manaca
Other e-money services: QUICPay, iD, Rakuten Edy, nanaco, WAON
At some locations, such as Tokyo Ramen Street, only transportation IC cards are accepted. Please check individual store pages for details.
Coin lockers are not available at Tokyo Ramen Street, Echigo Soba, Sobadokoro Tamejiro, and gashapon shops.
For details on tax-free procedures, please see below.
How to Apply for Tax-Free Shopping Map of Tax-Free Eligible Shops
The locker receipt features an animal illustration, making it easy to find your locker.
You can check coin locker availability via PC or smartphone.
Check Coin Locker Availability
