This time I arrived at Narita Airport pretty early, so I actually had time to look around at the airport facilities. What really impressed me was that there were seats with power outlets and workspaces near the check-in counters. My first thought was, “This is way too corporate-slave-like,” but thinking about it, international airports do have many business travelers who need to handle last-minute work, so having a place to sit down and use a computer is actually very thoughtful.
The baggage services before departure are also comprehensive. Each terminal has a baggage repacking area and scales, so you can check the weight before the airline counters open. In my experience, the numbers were pretty close to those at the airline counter, so you can adjust your luggage ahead of time. Terminal 1 also has a luggage-wrapping service, so if you're worried about your suitcase getting scratched or damaged during handling, you can arrive early and take care of that.
After immigration, there are still duty-free shops, restaurants, and stores all the way to some of the boarding areas, so it's not like there's nothing once you pass through security. But compared with Kansai Airport, which has been renovated in recent years, I personally found Narita's shopping area a little more modest. Food prices weren't outrageously high, though. What really stood out to me instead was the price of bottled water.
I also really like the capsule toy machines at Narita Airport. You can see quite a few machines as soon as you arrive at the airport by train, with everything from popular characters to more obscure designs. If you still have some 100-yen coins left at the end of your trip, this is a great place to use up your change, and sometimes you can even find items you might not come across in the city.
