Sendai Aoba Festival
The Sendai Aoba Festival was revived in 1985, the 350th anniversary of Lord Date Masamune’s death, to restore Sendai’s tradition of vibrant, large-scale festivals. Today, it is one of Sendai’s three major festivals and a seasonal summer tradition that attracts visitors from Japan and abroad.
Each float has performers putting on different shows, and the groups dressed as famous samurai from history really showcase Japanese warrior culture.





