The Complete Guide to SATUDORA: A Must-Visit Drugstore for Travelers in Hokkaido and Okinawa
If you're traveling in Hokkaido or Okinawa and want to enjoy shopping as much as sightseeing, be sure to stop by SATUDORA.
More than just a drugstore, SATUDORA offers everything from medicines and cosmetics to food and souvenirs, making it a convenient one-stop shop for travelers. Whether you've forgotten to pack something or want to pick up a few local specialties, you'll find just what you need.
This guide covers everything you need to know about SATUDORA, including its unique features, popular products, and convenient in-store services.
You'll also find an exclusive coupon at the end of this article that can be used together with tax-free shopping for even greater savings.
Read on to discover how to make the most of your shopping experience at SATUDORA.
What Is SATUDORA?
SATUDORA is a Hokkaido-based drugstore chain with a history spanning more than 50 years. Guided by its philosophy of "making everyday life in Hokkaido more enjoyable," the company operates around 200 stores throughout Hokkaido.
What sets SATUDORA apart is that it's much more than a typical drugstore. In addition to medicines and cosmetics, you'll find a wide selection of food, daily essentials, and other everyday items, making it an important part of the local community.
Its blue storefront with the distinctive "++" logo is a familiar sight across Hokkaido. Beyond Hokkaido, SATUDORA also operates stores in Okinawa and Taiwan, making it a familiar brand for travelers as well.
Of its approximately 200 stores nationwide, around 80 tax-free stores are located in Hokkaido. The company also operates about 10 tourist-focused stores in popular sightseeing areas. In addition to medicines and cosmetics, these stores offer a wide selection of Hokkaido- and Okinawa-exclusive products, as well as SATUDORA's own original products.
What Makes SATUDORA Different? 3 Reasons Travelers Love It
SATUDORA is much more than a drugstore.
In addition to medicines and cosmetics, it offers a wide selection of food, daily essentials, and other everyday items. Combined with store layouts designed with travelers in mind, SATUDORA has become a popular choice for both local residents and visitors to Japan.
Here's a closer look at what makes SATUDORA stand out from other drugstores.
1. More Than a Drugstore: Everything from Food and Daily Essentials to Local Exclusives
What truly sets SATUDORA apart is its extensive product selection. In addition to medicines and cosmetics, the store also carries a wide variety of food items, including milk, bread, frozen foods, and snacks, making it a popular place for local residents to shop for everyday essentials.
For travelers, it's a convenient one-stop shop where you can pick up drinks, snacks, and daily necessities all in one place. Stores in popular tourist areas also feature extensive souvenir sections, making it easy to shop efficiently without visiting multiple stores.
The ability to buy local souvenirs at a drugstore is one of the things that sets SATUDORA apart from other drugstores. That "you can find almost anything here" convenience is one of the reasons SATUDORA is so popular with both local residents and travelers.
2. Tax-Free Stores Throughout Hokkaido
While many competing drugstore chains are concentrated in central Hokkaido, SATUDORA offers tax-free shopping not only in major cities but also at stores in regional areas, including popular tourist destinations.
Some SATUDORA stores in tourist areas have multilingual staff available to assist international visitors, making shopping easier and more comfortable.
Store signage and promotional displays are also available in multiple languages.
3. Easy-to-Shop Store Layouts and Wide Product Selection
Bright, spacious stores with wide aisles provide plenty of room to browse comfortably, even with a shopping cart. Products are clearly organized by category, so you can quickly find what you need.
Alongside everyday essentials for local residents, SATUDORA also offers a wide selection of products tailored to travelers. Clearly marked sections for medicines, cosmetics, and other categories help you navigate the store efficiently, which is especially handy when you’re short on time.
Popular Products to Buy at SATUDORA
SATUDORA offers a wide variety of popular products that travelers love to take home. In addition to medicines and cosmetics, you'll also find Hokkaido- and Okinawa-exclusive products, along with a great selection of local souvenirs.
Here are some of SATUDORA's most popular products, carefully selected for travelers.
9 Popular Products to Buy at SATUDORA Stores in the Sapporo Area
Among the most popular items in Sapporo are high-quality Japanese medicines and supplements, along with a wide variety of Hokkaido souvenirs.
SATUDORA's tourist-focused stores stock plenty of these popular products, making it easy for travelers to pick up everything they need in one visit.
Here are nine of the store's top recommendations.
▶︎Japanese Medicines to Keep You Prepared on Your Trip
1. SSP “EVE Three Shot Premium”
EVE Three Shot Premium is a popular pain reliever in Japan. Handy for cold-like symptoms, headaches, and menstrual pain while traveling, it is also useful to keep at home after your trip.
In addition to the popular 60-tablet package, 30-tablet and 90-tablet options are also available, so you can choose the size that suits your travel plans.
2. SSP “Aneron Niscap”
Traveling around Hokkaido often involves long journeys by train, bus, ferry, or car, so it's a good idea to be prepared for motion sickness. One of the most popular choices is SSP's Aneron Niscap.
This once-daily capsule is easy to take and is popular for its long-lasting formula, making it a convenient option for long travel days.
3. Koudapro "Asugirl Granules" (1 Sachet)
It's easy to enjoy one drink too many while sampling local food. That's one reason why Asugirl Granules have become a popular choice among travelers.
The product is said to support liver function, and many people include it as part of their post-drinking routine.
▶︎Supplements and Health Foods for Beauty and Wellness
4. Rohto Pharmaceutical "The Lypo Vitamin C Deep Capsule"
The Lypo Vitamin C Deep Capsule is a popular vitamin C supplement for beauty and everyday wellness, developed using Rohto Pharmaceutical's advanced technology.
Formulated with two types of vitamin C and hyaluronic acid, it is especially popular among beauty-conscious shoppers.
5. UHA "Gummy Supplement Iron" (Grape Flavor)
UHA's Gummy Supplement series is a popular way to enjoy vitamins and minerals in a tasty, gummy form.
Among the many varieties available, the Iron (Grape Flavor) version is especially popular with women. Easy to carry, it's a convenient way to supplement your diet while traveling and also makes a great small souvenir to share with family and friends.
6. Wellness Navi “GABAXsleep ver.2”
SATUDORA also offers its own line of supplements under the Wellness Navi brand.
One of the most popular products is GABAXsleep ver.2, a Food with Function Claims product formulated to provide the recommended daily amount of GABA.
It is marketed as helping improve sleep quality and reduce stress.
▶︎Hokkaido-Exclusive Sweets Perfect for Sharing
7. Ezaki Glico "Pocky" (Yubari Melon)
Many Japanese snacks are available in regional flavors that can only be found in certain parts of the country. One of the most popular is Ezaki Glico's Pocky (Yubari Melon), a favorite among both Japanese shoppers and visitors.
Coated with rich Yubari melon-flavored chocolate, these generously sized Pocky sticks make a perfect souvenir to share with family and friends.
8. Ginbis "Mini Asparagus" (Soup Curry Flavor)
Soup curry is one of Sapporo's signature local specialties. Ginbis' Mini Asparagus (Soup Curry Flavor) captures its rich, spicy flavor in a crispy biscuit snack.
With a uniquely Sapporo-inspired flavor that's enjoyed by both children and adults, it has become a popular souvenir for visitors.
9. SATUDORA Private Label "Otsumami Series"
SATUDORA also offers a variety of snacks under its own private label.
Among them, the Otsumami Series is especially popular for its Hokkaido-inspired ingredients and flavors, as well as its affordable prices and convenient, easy-to-share pack sizes.
The Craft Otsumami Series, in particular, pairs perfectly with your favorite drink.
9 Popular Products to Buy at SATUDORA Stores in the Okinawa Area
Whether you're relaxing on the beach or exploring Okinawa's islands, skincare products are among the most popular purchases for travelers. Many visitors choose to buy high-quality Japanese skincare products locally rather than bringing them from home. And of course, no shopping trip to Okinawa is complete without picking up some local souvenirs.
▶︎Sun Care and Skincare Essentials to Buy in Okinawa
1. Rohto Pharmaceutical "Skin Aqua Hyaluronic Serum UV"
With Okinawa's strong sunshine, sunscreen is an essential part of any trip. One of the most popular choices among travelers is Rohto Pharmaceutical's Skin Aqua Hyaluronic Serum UV.
Developed by one of Japan's leading pharmaceutical companies, it offers the quality and reliability that Japanese skincare products are known for.
2. Shiseido ELIXIR SUPERIEUR "Day Care Revolution Tone-Up"
Day Care Revolution Tone-Up from Shiseido's ELIXIR SUPERIEUR line is a convenient multitasking item from one of Japan's most established cosmetics brands.
It works not only as sunscreen, but also as a moisturizing emulsion and makeup base, helping save time during your morning routine.
3. Shiseido “IHADA Medicated Face Protect Powder”
For those with dry or sensitive skin, even foundation can sometimes lead to irritation. If you still want to wear makeup while traveling, Shiseido's IHADA Medicated Face Protect Powder is a great option.
As the brand specializes in products for sensitive skin, it’s a reassuring choice for those concerned about irritation.
▶︎Sheet Masks and Skincare for After-Sun Care
1. QUALITY 1st “Derma Laser Super VC100 Mask”
This sheet mask features three advanced technologies: a high-adhesion sheet that adheres closely to the skin, a concentrated formula designed for effective delivery, and vitamin C capsules that help the ingredients absorb into the skin.
The formula is also gentle on the skin, free from preservatives, alcohol, fragrance, artificial colorants, and mineral oil.
2. LuLuLun "Travel LuLuLun" (Okinawa Limited Edition)
LuLuLun is a popular sheet mask brand that offers limited-edition products inspired by different regions of Japan. The Okinawa Limited Edition is available in refreshing Shikuwasa Citrus and Acerola varieties.
Each set includes five individually packaged masks, making it easy to keep one for yourself and share the rest as souvenirs with family and friends.
3. Rohto Pharmaceutical “Promedial High-Adhesion Premium Veil Mask”
If you're looking for a high-quality sheet mask designed for sensitive skin, Rohto Pharmaceutical's Promedial High-Adhesion Premium Veil Mask is well worth checking out.
Its soft, skin-hugging sheet is infused with a generous amount of serum, providing comforting moisture for dry skin after sun exposure.
▶︎Okinawa-Exclusive Sweets and Snacks Perfect for Sharing
1. Nestlé "KitKat" (Beni-Imo)
One of Okinawa's most popular regional snacks is Nestlé's KitKat (Beni-Imo), enjoyed by both locals and visitors of all ages.
Its crisp wafer layers are coated in sweet Beni-imo (Okinawan purple sweet potato) chocolate, creating a delicious balance of rich flavor and crunchy texture. It also makes a great souvenir for yourself.
2. Bourbon "Elise" (Kumejima Beni-Imo)
Bourbon, one of Japan's best-known confectionery makers, also offers its classic Elise wafer rolls in a Kumejima Beni-Imo flavor.
Made with powder from Chura Koi Beni, a premium purple sweet potato grown on Kumejima Island, the smooth chocolate filling offers a delicate sweetness and light, satisfying taste.
3. Morinaga & Co. "Hi-Chew" (Okinawa Limited Edition - Shikuwasa)
Morinaga & Co.'s Okinawa Limited Edition Hi-Chew (Shikuwasa) is a perfect choice for an easy-to-pack souvenir.
This soft candy captures the juicy, sweet-and-tart flavor of Okinawa's signature shikuwasa citrus, making it a great snack to enjoy while exploring the island.
4 Distinctive SATUDORA Stores That Are Easy to Visit While Traveling
SATUDORA has stores in many of Japan’s major sightseeing areas, so it’s easy to fit a shopping stop into your travel plans. Several locations are particularly popular with visitors thanks to their convenient locations, extensive product ranges, and useful in-store services. Here are four SATUDORA stores worth checking out during your trip.
1. Hokkaido, Sapporo | SATUDORA Tanukikoji 5-chome Store
With its single-floor layout and clearly organized product categories, this store makes it easy to shop efficiently, even when you're short on time. It's the perfect place to quickly pick up anything you need between sightseeing stops.
2. Hokkaido, Sapporo | SATUDORA Tanukikoji Daio Building Store
This spacious two-story store offers plenty of room to browse and shop at a relaxed pace. It's an excellent place to pick up souvenirs and daily essentials all in one stop. Open daily from 10:00 am to 11:00 pm, it's easy to work into your sightseeing plans.
3. Hokkaido, Sapporo | SATUDORA Kita 3-jo Store
With a product selection comparable to a supermarket, this store is ideal for travelers who want to browse a wide range of food, daily essentials, and cosmetics. It's also a convenient place to stock up on supplies during your stay.
One of its unique features is a free self-service health check station, available for anyone to use.
4. Okinawa, Naha | SATUDORA Okinawa Kokusai-dori Store
Located on a corner along Kokusai-dori Street, this store is an easy stop while exploring Naha's most popular sightseeing area. It's the perfect place to pick up Okinawa souvenirs and daily essentials all in one visit.
Useful During Your Trip: 3 Convenient Services at SATUDORA
When shopping in an unfamiliar country, convenience and peace of mind make all the difference. SATUDORA offers a variety of traveler-friendly services designed to make shopping easier and more comfortable. Here are three services that are especially useful during your trip.
1. Multilingual Consultation for Over-the-Counter Medicines
Buying over-the-counter medicines in a foreign country can sometimes feel overwhelming. At SATUDORA's stores for international visitors, multilingual staff are available to help. They can recommend suitable products based on your symptoms and needs, making it easier to find the right medicine.
2. Dedicated Tax-Free Registers and a Shopper-Friendly Store Layout
At many stores, tax-free shopping requires two separate steps: paying at the register first and then completing the tax-free procedure at a dedicated counter.
At SATUDORA, dedicated tax-free registers allow you to complete both payment and tax-free procedures in one place, making bulk shopping quicker and more convenient.
3. Wide Range of Cashless Payment Options
While some stores in Japan still accept cash only, SATUDORA accepts a wide variety of credit cards and cashless payment methods. In addition to major Japanese credit cards, many international payment services are also supported, so you can usually shop using your preferred payment method.
Save Even More on Your Shopping! Get a SATUDORA Tax-Free Discount Coupon
Present this coupon together with your passport at the tax-free register to receive up to 17% off your purchase.
The coupon is valid only at participating tax-free SATUDORA stores in Hokkaido and Okinawa. Keep it handy and enjoy some extra savings while you shop!
Important Notes:
Please present this coupon before completing your payment. Discounts cannot be applied after payment has been completed. Some products are excluded from this offer. This coupon cannot be combined with any other coupons or discounts. If you have any questions, please ask a member of staff.
3 Strengths That Make SATUDORA Stand Out
Conveniently located for sightseeing, SATUDORA offers plenty to discover, from exclusive private-brand products to an international online store. With its roots in Hokkaido, SATUDORA gives travelers a taste of the region that they can continue to enjoy even after returning home.
1. Easy to Fit into Your Hokkaido or Okinawa Itinerary
With stores located in major sightseeing areas, SATUDORA is easy to stop by while exploring Hokkaido or Okinawa. It's a convenient place to shop for medicines, daily essentials, and souvenirs-all in one stop.
2. A Wide Selection of SATUDORA Private-Brand Products
SATUDORA offers a wide range of exclusive private-brand products, including foods made with Hokkaido ingredients and beauty items. It's also a great place to discover unique products you won't find anywhere else-perfect if you're looking for something beyond the usual souvenirs.
3. Keep Shopping After Your Trip with SATUDORA’s International Online Store
SATUDORA's international online store lets you purchase your favorite products again, even after you've returned home. It's a great way to keep enjoying the products-and the memories of your trip-long after your visit to Japan.
FAQ about SATUDORA
Q
Where are SATUDORA stores located?
SATUDORA operates around 200 stores, primarily in Hokkaido, with additional locations in Okinawa and Taiwan.
Q
Can I buy souvenirs?
Yes. Stores catering to international visitors carry an extensive range of souvenirs, including products exclusive to Hokkaido and Okinawa.
Q
Is multilingual assistance available?
Multilingual staff are available at stores for international visitors.
Q
Is tax-free shopping available?
For purchases of 5,000yen or more (before tax), simply present your passport to complete the tax-free process at the register.
Summary
SATUDORA is more than just a drugstore-it's a place where local life and travel come together.
From medicines and cosmetics to food and souvenirs, you'll find everything you need in one place, making it a convenient stop you'll want to visit again and again throughout your trip.
If you’re traveling to Hokkaido or Okinawa, be sure to stop by SATUDORA to discover exclusive products and see for yourself what sets this Hokkaido-born drugstore apart.