Pensta ecute Ueno

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Pensta ecute Ueno

A merchandise shop filled with Suica Penguin items, with 4 locations in Ueno, Shinjuku, Omiya, and Sakuragicho!

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Suica is JR East's transportation IC card. Located in the ecute Ueno shopping complex, Pensta is a cafe and merchandise shop themed around the popular Suica Penguin character. Situated inside the ticket gates at JR Ueno Station, it is a convenient stop when sightseeing in Ueno, which is home to popular attractions such as Ueno Zoo, Ueno Park, and Ameyoko Shopping Street.

The shop offers a wide selection of exclusive Suica Penguin merchandise, including stationery, home and kitchen accessories, and fashion items. The sweets in their charming packaging also make great souvenirs. At the adjoining cafe, visitors can order pancakes stamped with a penguin design, cafe lattes printed with an illustration, and other food and drinks served in penguin-themed tableware and wrappers.

The LUMINE EST Shinjuku store opened on March 7, 2024. Its colorful interior is inspired by a railway map, and it carries a variety of penguin merchandise just like the ecute Ueno store. Look out for store-exclusive items featuring Shinjuku Station-themed illustrations, including the area's cluster of skyscrapers and the penguin statue at the station.

Highlights

  • A cafe and merchandise shop themed around the Suica Penguin.
  • Offers a wide variety of products, including stationery, kitchen accessories, and fashion items.
  • The cafe serves drinks and sweets featuring the Suica Penguin.
  • Located in ecute Ueno inside JR Ueno Station, making it an easy stop while sightseeing.
  • A second location opened in LUMINE EST Shinjuku on March 7, 2024.

Other Locations

Pensta LUMINE EST Shinjuku

Name in Japanese
Pensta ルミネエスト新宿店
Postal Code
160-0022
Address
Basement Level 1, LUMINE EST Shinjuku, 3-38-1, Shinjuku-ku, Tokyo
Phone
03-6380-1134
Closed on
Same as the facility
Hours
Monday-Friday: 11:00 a.m.-9:00 p.m.; Saturdays, Sundays, and public holidays: 10:30 a.m.-9:00 p.m.
Access
1-minute walk from JR Shinjuku Station
Credit Cards
Accepted

Pensta ecute Omiya North

Name in Japanese
Penstaエキュート大宮 ノース店
Postal Code
330-0853
Address
ecute Omiya, JR Omiya Station, 630 Nishiki-cho, Omiya-ku, Saitama City, Saitama Prefecture
Phone
048-778-8336
Closed on
Same as the facility
Hours
Monday-Saturday: 10:00 a.m.-10:00 p.m.; Sundays and public holidays: 10:00 a.m.-9:00 p.m.
Access
Inside the Central Gate (North) on the 2nd floor of JR Omiya Station
Credit Cards
Accepted

Plame Collome/Pensta CIAL Sakuragicho

Name in Japanese
プレミィ・コロミィ/Pensta CIAL桜木町
Postal Code
231-0062
Address
CIAL Sakuragicho, 1-1 Sakuragicho, Naka-ku, Yokohama City, Kanagawa Prefecture
Phone
045-225-8577
Closed on
Same as the facility
Hours
10:00 a.m.-9:00 p.m.
Access
Inside CIAL Sakuragicho on the 1st floor of JR Sakuragicho Station, outside the South Gate
Credit Cards
Accepted

Photos

  • A penguin-filled space combining a shop and cafe

    A penguin-filled space combining a shop and cafe

  • Relax with sweets and drinks featuring the Suica Penguin

    Relax with sweets and drinks featuring the Suica Penguin

  • Plenty of charming merchandise that appeals to fans and newcomers alike

    Plenty of charming merchandise that appeals to fans and newcomers alike

Official FAQs

Frequently Asked Questions have been vetted and answered directly by each listing.

Q

Is free Wi-Fi available inside the store?

A

Availability depends on the facility.

Reviews

2

Some reviews are AI-translated.

  • See More

    Every time I take the train to JR Ueno Station, I always make a special detour to browse this shop. This penguin-themed store is really appealing to penguin lovers, especially since it offers different new products every season. From household goods to all kinds of small items, the designs are fresh and cute, with little repetition. You can tell the store puts a lot of thought into planning its products.
    Although the items aren't exactly cheap, I still can't resist picking up a few things to take home every time I browse. There's also a penguin-themed café next to the shop where you can have a snack afterward〜

  • See More

    The whole shop, from the decor to the merchandise, is full of Suica penguin elements. It's super convenient to stop by and sit for a bit before hopping on the train.

Details

Name in Japanese
Pensta エキュート上野店
Postal Code
110-0005
Address
Inside the ticket gates on the 3rd floor of JR Ueno Station, 7-1-1 Ueno, Taito-ku, Tokyo
Phone
Shop: 03-5811-1900 / Cafe: 03-5830-7879
Closed on
Open year-round
Hours
[Shop] Monday-Friday: 9:00 a.m.-10:00 p.m.; Saturdays, Sundays, and public holidays: 9:00 a.m.-9:00 p.m.
[Cafe] Monday-Friday: 6:30 a.m.-10:00 p.m. (last food order at 9:30 p.m.); Saturdays, Sundays, and public holidays: 6:30 a.m.-9:00 p.m. (last food order at 8:30 p.m.)
Access
Directly connected to JR Ueno Station
Credit Cards
Accepted
Official website
Official shop website
Official cafe website
Hokkaido Tohoku Kanto Chubu Hokuriku Kansai Chugoku Shikoku Kyushu Okinawa