The interior of this large shopping complex is very well laid out and divided into several themed areas. The most irresistible one is **“ekie Omiyage (Souvenir Avenue)”**, which brings together all of Hiroshima's most classic and famous specialty shops. Whether you're looking for maple-leaf-shaped cakes, Setouchi lemon cake, various limited-edition snacks, or a bowl of Hiroshima-style okonomiyaki from the legendary restaurant “Reichan” mentioned earlier, you can get it all here in one place without having to run around outside under the blazing sun.
Besides the souvenir area and food court, ekie also has plenty of fun lifestyle goods, clothing brands, and drugstores to browse. Especially for travelers arriving in or departing from Hiroshima by Shinkansen or JR train, this is practically the perfect “last-minute restocking stop.” Even if you shop until the very last minute, you can simply carry all your bags straight into the station and board your train. The convenience is off the charts. I highly recommend putting “ekie Hiroshima” at the beginning or end of your Hiroshima itinerary. Whether you're looking for food or shopping, you can satisfy both needs in one place!
