Miyajima Omotesando Shopping Street—the aroma of sizzling grilled oysters and the huge crowds completely overwhelm you! This covered arcade, stretching more than 300 meters, is the main hub for sampling great food and buying souvenirs on Miyajima. The roof protects you from both the sun and rain, while dozens of long-established local businesses and specialty shops line both sides. The air is filled with the aroma of charcoal-grilled seafood and the sweet scent of freshly baked momiji manju. As you stroll along and watch the shopkeepers enthusiastically call out to customers, you just can't stop eating!
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As you stroll along Miyajima Omotesando Shopping Street, the most distinctive sights along the way are all the different Miyajima specialties. There are many souvenir and snack shops lining both sides of the street, and momiji manju is a treat that you almost have to eat and take home when visiting Miyajima.
Besides momiji manju, Miyajima has another very distinctive specialty—rice scoops. Miyajima has long been known for making rice scoops, and you can see all kinds of wooden ones along the street, from small, cute souvenirs to practical household items, all with distinctive designs.
You can browse Omotesando while looking for unique Miyajima trinkets, eat a piping-hot momiji manju, and even see deer weaving through the crowds along the way. This shopping street isn't just a place to buy souvenirs; it also holds quite a bit of Miyajima's local life and culture.
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Miyajima Omotesando Shopping Street is about 350 meters long and is the liveliest street on the way to Itsukushima Shrine. Along the way, you'll find momiji manju, fried momiji manju, grilled oysters, conger eel dishes, and all kinds of souvenir shops, as well as distinctive crafts such as Miyajima rice scoops and wood carvings. The entire street is bustling with people and filled with delicious aromas, creating a sightseeing atmosphere unique to Miyajima. It's a great place to stroll, sample local food, and pick out a few distinctive souvenirs to take home.
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Just like the areas around temples in Taiwan are packed with delicious food, the road to the shrine here is no different. Temples and shrines are always great places to experience the local culture.
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The shopping street is packed with all kinds of souvenir shops and restaurants.





