Sapporo Draft Beer Black Label
Since going on sale in 1977, Sapporo's draft beer had enjoyed a strong popularity. The beer has many fans not just in Japan, but all over the world.
Of course, when you're in Japan, you have to try the classic Sapporo Draft Beer Black Label! Served ice-cold, it's smooth from the very first sip, with a noticeable malt aroma and a bitterness that isn't too strong. It tastes crisp and refreshing.
I especially like drinking it with Japanese food, particularly yakiniku, fried foods, or ramen. The beer's crispness perfectly balances out the richness of the food, making it easy to keep drinking.












