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Shiroi Koibito

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Shiroi Koibito

Everyone’s favorite for 40 years, the light and mellow sweets, “Shiroi Koibito.”

4.17 5

Last update :
Supervised by :  ISHIYA CO., LTD.

Everyone in Japan knows Hokkaido’s sweets, “Shiroi Koibito.” Ishiya Co., Ltd.was an ordinary candy maker to begin with, but utilizing quality ingredients in Hokkaido changed them into the producer of the classic dessert. More than 40 years passed since its beginning, but it is still the beloved souvenir of Hokkaido to this day.

“Shiroi Koibito” is the French cookies, Langue de chat, that sandwich the originally-blended white chocolate. It melts on your tongue, leaving mild sweetness. The contrast of crisp texture and smooth chocolate taste is hard to forget.

The package has kept the same Mt. Rishiri since the beginning, which is Hokkaido’s famous mountain. Take a look at the package. The designer in those days aligned Hokkaido’s tall mountains with Swiss Alps, aiming for the European-level desserts with love for Hokkaido in his heart.

Highlights

  • The standard Hokkaido souvenir, ISHIYA’s Shiroi Koibito, has been loved for more than 40 years.
  • It began with the founder’s words. Langue de chat and original chocolate creates mellow sweetness for everyone’s liking.
  • Take a note of the founder’s wishes in the package design which reflects ISHIYA’s love for Hokkaido.

Photos

  • Crisp langue de chat sandwiches original chocolate to make tasty Shiroi Koibito

    Crisp langue de chat sandwiches original chocolate to make tasty Shiroi Koibito

  • Divided into small packets, it is easy to share with many friends. Another reason people love this souvenir.

    Divided into small packets, it is easy to share with many friends. Another reason people love this souvenir.

  • Note the beautiful package design as well

    Note the beautiful package design as well

Reviews

5

Some reviews are AI-translated.

  • 雨妤魚
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    Shiroi Koibito was one of the souvenirs I loved when I was a kid!
    It’s a delicious white chocolate sandwich cookie.
    A classic choice that never fails!

    Back then, whenever I was craving it, I’d buy Oreos or a similar 4-piece pack from 7-Eleven that cost 25 dollars just to satisfy the craving. But to me as a kid, that was super expensive, haha.
    Then when I actually went to Japan and bought some myself, I ended up leaving them until they expired...? Such a waste...

    The one in the photo was given to me by an auntie from my part-time job.
    She treated me to it because I happened not to have any photos on hand, so I shamelessly asked her, “Auntie, could you bring one for me to try?” And she generously gave me one, hahaha.
    So sweet... I think I’m getting old. I can’t handle really sweet cookies anymore.

    I do have a sad memory related to Shiroi Koibito, though. When I was in elementary school, I went to a classmate’s house to play. I thought my best friend had come back from Japan and gave another friend a whole box. When I saw it, I started whining, like, “Why does he get a whole box and I don’t? I only got one cookie...” Thinking back on it now, it’s so embarrassing.
    I should have had better manners as a guest at someone’s house, and it wasn’t like I didn’t get a cookie at all. Tsk tsk.
    But it was just that feeling, haha.
    I guess I felt like, if I was clearly closer to him, why didn’t I get a whole box? I don’t know why, but I still remember this forever.

  • W10B
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    A must-visit and must-buy spot when traveling in Hokkaido. They sell a rich and creamy Shiroi Koibito soft serve on site, and it’s fragrant and delicious.
    Personally, I like the tin packaging the most since the cookies are less likely to get crushed.

  • Hori Toshio
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    When it comes to Hokkaido souvenirs, Shiroi Koibito is the only choice!
    And the reasons are simple:

    Super famous, delicious, and available everywhere.

    That's all you need!

    Don't say, "I don't want to bring back a souvenir everyone already knows about!"

    From the moment you set foot in Sapporo, your memories become the real souvenir.

    So even if you forget to buy gifts for friends or coworkers, you can easily pick some up at your hotel. No worries!

    It's so well-known, and nobody will ever be disappointed to receive it.

  • Hung Tuan
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    Before going to Hokkaido, my family specifically asked for Shiroi Koibito cookies, so of course I had to buy them!

  • Carolyn
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    I just love Shiroi Koibito cookies! I bought a bunch when I visited.

Details

Name in Japanese
白い恋人
Manufacturer
ISHIYA CO., LTD.
Price
Shiroi Koibito (9 pieces) 777 yen, etc.
Available at
ISHIYA Sapporo Odori main shop and other branches or ISHIYA online shop
Official Website
Official Website (Japanese)
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