GO, Japan’s No. 1 Taxi App, Adds More Languages! Get Around Japan More Easily

GO, Japan’s No. 1 Taxi App, Adds More Languages! Get Around Japan More Easily

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Written by :  GOOD LUCK TRIP
Supervised by :  GO Inc.

On a trip to Japan, using taxis alongside trains and buses gives you more ways to get around. They are also convenient for visiting sights in suburban and rural areas, traveling with suitcases or other bulky luggage, and getting around together as a family or group. One app to make use of during your trip is GO, Japan’s No. 1 taxi app.(※1※2)

Even if you already knew about GO, you may have hesitated to use it because of the language barrier. In addition to Japanese and English, the app added Traditional Chinese in March 2026, followed by Korean and Simplified Chinese.
Being able to use Japan’s No. 1 taxi app in a familiar language is welcome news for visitors to Japan.

GO also operates in all 47 prefectures※ and ranks No. 1 in Japan for both the number of users and the number of affiliated vehicles. Its availability across the country makes it useful for getting around many parts of Japan.
This article explains GO’s features and how to use it through illustrations and videos, and introduces useful services and situations in which the app can help during your trip.
Make traveling around Japan more comfortable with GO, now even easier to use thanks to its expanded language support. (※Excluding some areas)

What Is GO? A Handy Taxi App for Getting Around Japan

In Japan, you can take a taxi from a taxi stand at a station or airport, or hail an available taxi on the street.
In an unfamiliar destination, however, you may have trouble finding a taxi stand or feel unsure about explaining where you want to go in Japanese.

That is where GO, a taxi app with approximately 80% market share, comes in handy.(※3) Simply specify your pickup location in the app to request a taxi, and you can also set your destination before getting in.
This makes it easier to communicate where you want to go even if you do not speak Japanese, helping you get around smoothly in places you are visiting for the first time.
With GO Pay, there is also no need to pay inside the taxi when you arrive. The app accepts credit cards issued outside Japan and Apple Pay, making the whole process smooth, from requesting a taxi to getting out at your destination.

Alongside Japanese and English, GO added Traditional Chinese in March 2026, followed by Korean and Simplified Chinese. These updates have made the app even easier to use for travelers from Taiwan, Hong Kong, South Korea, and elsewhere. As Japan’s leading taxi app for service coverage, GO is also useful for trips that take you from cities to rural areas.

Its accessibility for visitors to Japan was among the qualities recognized when it won the Best Taxi App award at the Sensor Tower APAC Awards 2024. GO is also known as the most trusted taxi app among frequent taxi users.(※4)

The GO taxi app logo
The GO taxi app logo
Some taxis also feature GO-branded wraps.
Some taxis also feature GO-branded wraps.

5 Times the GO Taxi App Comes in Handy on a Trip to Japan

There are more occasions than you might expect when a taxi can be useful in Japan, such as when a sightseeing spot is far away, you are carrying large bags, or you are traveling with family or friends.
Even if you have visited Japan many times, taking a taxi in these situations can make getting around smoother.
Here are five situations in which a taxi can be useful during your trip, along with how GO can help in each one.

1. Exploring Sights in Suburban and Rural Areas

Many suburban and rural regions of Japan have appealing sights spread out over a large area.
For example, when visiting several sights around Mt. Fuji or Hakone, taking a taxi for part of your itinerary is one option.
GO operates in all 47 prefectures, excluding some areas, and has the largest number of affiliated vehicles in Japan.
Its extensive coverage beyond major cities makes it useful for exploring suburban and rural areas, too.

Handy for visiting sights scattered across suburban and rural areas
Handy for visiting sights scattered across suburban and rural areas

2. Traveling with Suitcases or Lots of Shopping Bags

During your trip, you may need to travel with large suitcases or bags, whether you are changing hotels or have picked up extra souvenirs while shopping.
Taking a taxi can reduce the burden of carrying heavy luggage.
Frequent taxi users have rated GO as “the easiest app for getting a taxi in Japan.”※4
That can be reassuring when you need a taxi while carrying heavy bags.
In supported areas, Ride Preferences also lets you request vehicles such as the JPN TAXI, whose wide doorway makes getting in and out easier, even with large bags.

The GO taxi app makes it easier to get around with lots of luggage.
The GO taxi app makes it easier to get around with lots of luggage.

3. Traveling Together as a Family or Group

When traveling with young children or a group of friends, you will often want to head to the same sightseeing spot or restaurant together.
A taxi is convenient when you want to stay together, especially if everyone has bags to carry.
In areas where it is available, GO PREMIUM is another option within the GO taxi app, allowing you to request a premium vehicle.
GO PREMIUM includes a Large Van option that seats up to six passengers.
It is useful both for keeping families or groups together and for traveling with several people carrying suitcases.
Its pricing and service areas differ from those of regular taxis, so check the app before using it.

The Large Van vehicle type available with GO PREMIUM
The Large Van vehicle type available with GO PREMIUM

*GO PREMIUM is currently available only in the Tokyo and Nagoya areas, with some locations excluded. The Van (Large Vehicle) service is available in Osaka, Kobe, Fukuoka, Kyoto, and select other areas. Service is planned to expand to additional areas.

4. Traveling between the Airport and the City

Perhaps you have just arrived in Japan after a long flight, or you are heading to the airport for your journey home.
Taking a taxi is convenient when you want to travel directly between the airport and your hotel.
Even in an unfamiliar place, you can get from the airport to your hotel or another destination without any transfers.
GO also offers Airport Flat Rate, which provides fixed fares for travel between eligible areas and airports.
You can check the fixed fare before getting in, making it easier to estimate the cost of your airport transfer.
Check the eligible airports, service areas, and conditions before using the service.

A smooth journey from the airport to your hotel
A smooth journey from the airport to your hotel

※Airport Flat Rate is available for journeys between Haneda Airport or Narita Airport and eligible areas when the specified conditions are met. Payment through GO Pay is required, and expressway tolls are charged separately. If a regular taxi request is expected to cost less, the regular fare will be shown. Airport Flat Rate cannot be selected in the app for journeys departing from Narita Airport.

5. Enjoying Japan until Late at Night

Japan offers plenty to enjoy after dark, from night views and illuminated sights to meals at izakaya (Japanese pubs) and events that continue into the evening.
After a full day of sightseeing or a late dinner, a taxi is convenient when you want to return directly to your hotel.
With its large number of affiliated vehicles, GO is also useful for arranging a taxi at night.

Convenient travel after an evening of sightseeing
Convenient travel after an evening of sightseeing

How to Use GO, with Illustrations and Videos: From Registration to Your Ride and Payment

If you plan to use GO, downloading the app and completing the necessary registration before leaving for Japan will help things go smoothly.
Once registered, you can set your pickup location and destination on the map in the app to request a taxi.
For first-time users, this section explains the process from registering and arranging a taxi to getting in and arriving at your destination.
Follow along with illustrations and videos showing an example of taking a taxi back to your hotel while out exploring.

STEP 1|Download the App and Register

First, download the GO taxi app from the App Store or Google Play.
Open the app and follow the on-screen instructions to set up access to your location.
Next, enter your phone number and the verification code sent to you by SMS.
Then follow the on-screen instructions to register the required user information.
If you are using a non-Japanese phone number, select your country code before entering the number.

Phone number and location access settings
Phone number and location access settings

STEP 2|Set Up Your Payment Method

Once registration is complete, set up your payment method.
GO accepts credit cards issued outside Japan and Apple Pay.
Setting up a payment method for GO Pay in advance means you will not need to pay inside the taxi and can simply get out when you reach your destination.

The payment method registration screen
The payment method registration screen

STEP 3|Set Your Pickup Location and Destination, Then Request a Taxi

After setting your pickup location and destination, check the service, payment method, and other details before requesting your taxi.
Some services may incur additional charges, so check the fare information shown in the app before submitting your request.

The pickup location and destination settings screen
The pickup location and destination settings screen

STEP 4|Wait for Your Taxi

Once a vehicle has been assigned, you can track its current location in real time on the map in the app.
The screen also shows the estimated arrival time, helping you gauge how long to wait for your taxi.

Check your taxi’s current location and estimated arrival time after requesting a ride.
Check your taxi’s current location and estimated arrival time after requesting a ride.

STEP 5|Meet Your Taxi and Get In

When your taxi arrives, check the vehicle information displayed in the app.
Tell the driver the confirmation number shown in the app when you get in.
Since you have already set your destination in the app, you can also reduce the need to explain where you are going after boarding.

The confirmation number and vehicle information screen
The confirmation number and vehicle information screen

STEP 6|Get Out at Your Destination

If you have set up and selected GO Pay, you can simply get out when you arrive without paying inside the taxi.
There is no need to have Japanese coins ready or take out your card on the spot, making it convenient for getting around during your trip.
If you need a receipt, you can generate one in PDF format through the app after your ride.

Check your fare and receipt in the app after your ride.
Check your fare and receipt in the app after your ride.

Useful GO Services to Suit Your Travel Plans

Alongside regular taxi requests, GO offers services that let you specify a date and time or choose a vehicle that meets your preferences.
Check the available services, areas, and fees, and use them to suit your itinerary and travel needs.

Use Reservation When You Know Your Departure Time

Reservation, GO’s AI-powered booking feature, is useful when you know in advance when you need to travel, such as when leaving your hotel.
You can specify a date and time from as little as 15 minutes to as far as seven days ahead, and GO will automatically search for an available taxi around your chosen time.
Use it to request a taxi in advance to fit your travel schedule.

Specify your preferred date and time with Reservation.
Specify your preferred date and time with Reservation.

※This service does not guarantee a vehicle or arrival at the specified time. It is available only with GO Pay, and a reservation fee applies in addition to the regular taxi fare and pickup fee.

Choose a Vehicle to Suit Your Needs with Ride Preferences

Ride Preferences lets you request a taxi that meets your chosen conditions, such as a high-rated driver, a vehicle equipped with an air purifier, or a JPN TAXI.
The JPN TAXI has a wide doorway that makes getting in and out easier for groups and passengers with large bags, making it useful when traveling with suitcases.

Request a taxi that meets your preferences with Ride Preferences.
Request a taxi that meets your preferences with Ride Preferences.

※Available in selected areas. GO Pay is required, and a service charge applies in addition to the regular taxi fare and pickup fee.

3 Things to Know about Taking Taxis in Japan with GO

Alongside learning how to use GO, it helps to know the basic rules and customs for taking taxis in Japan.
Some may differ from those in other countries, so check them before your first taxi ride in Japan.

1. Let the Driver Open and Close the Rear Door

In Japanese taxis, the driver usually controls the automatic opening and closing of the rear passenger door.
When the taxi you requested through GO arrives, check the vehicle information in the app and wait for the door to open before getting in.
Let the driver operate the door when you get out, too.

Passengers generally enter taxis from the left. The rear passenger door usually opens and closes automatically.
Passengers generally enter taxis from the left. The rear passenger door usually opens and closes automatically.

2. Wear a Seat Belt, Even in the Back Seat

In Japan, passengers are required to wear seat belts in taxis.
The same applies to taxis requested through GO, so fasten your seat belt after sitting in the back seat and before the journey begins.

Wear a seat belt in a taxi, even in the back seat.
Wear a seat belt in a taxi, even in the back seat.

3. Enjoy Easy Payment with GO Pay

If you have set up and selected GO Pay when using GO, there is no need to pay the fare inside the taxi when you arrive, and you can simply get out.

With GO Pay, you can get out without paying inside the taxi.
With GO Pay, you can get out without paying inside the taxi.

Summary

Taxis are useful in many situations during a trip to Japan, whether you are exploring suburban or rural sights, carrying lots of luggage, or traveling between an airport and the city.
GO, Japan’s No. 1 taxi app, lets you set your pickup location and destination in the app and accepts credit cards issued outside Japan and Apple Pay.
Use GO to suit your itinerary and travel needs as you enjoy exploring Japan.


  • 1. Source: Sensor Tower. Number of downloads in Japan for taxi-hailing apps, combining the App Store and Google Play. Survey period: October 1, 2020-June 30, 2026.

  • 2. In-house research, based on interviews with 5,151 taxi operators conducted from June 2022 through December 2025.

  • 3. Among the top five taxi apps, GO has a market share of approximately 80% based on total usage time (data.ai by Sensor Tower). Note: Measured on iPhone and Android smartphones. Survey period: January 1, 2021-June 30, 2026.

  • 4. Macromill quantitative survey, May 2025 / Brand image survey of users who take taxis at least once a month / Comparison: competing apps and other ways of getting a taxi.

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